Baerck - Berlin
This store cleverly shows its collection through the fashion and the interior design of the shop. The result, a beautiful store with lots of light and raw materials showing the fashions in an elegant atmosphere. It's simple and inviting. Fashion and accessories are shown on the ground floor and in the basement you'll find some furniture and interior design products from the companies design studio 'Ilot Ilov', who are responsible for the shops inspiration and appearance.
Labesl here include Alexa Lixfeld, All of a Piece, Kokoon, L'Atelier d'exercices, Realitystudio, Sort of Coal, Zieta and 45kilo. This distinguished mix of designers lets Baerck open its doors to all fashion minded clothing wearers from Berlin and around the world. The collection is chosen through research into design studies on concepts, materials and aesthetics and the style of the various labels stocked in store are supported by the overall ambience and look of the furniture and what the clothing is housed in. Very cool, very Berlin!
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